As part of the Jing An Kerry Centre's new brand launch in 2019, which is Kerry Properties' flagship mixed-use development in China, over 200 brand applications were designed by Manon Dupouy including these sales campaign templates to be used for Children's day, a popular promotional event in China.
The approach was to stay true to the shopping mall brand, approachable and minimalist luxury, while bringing elements of colors to evoke the zest of this special day. Key brand touch points were selected on the customer shopping journey to communicate the message.
Brand Identity and Logo Design by Winkreative | Campaign & Graphic Design by Manon Dupouy