CAPABILITIES
Brand
Strategy
Clarifying the brand opportunity and positioning in a competitive landscape including brand architecture strategy with each brand role and purpose.
Brand
Visual Systems
Translating brand strategy to craft strong visual identities that are applied onto physical spaces, digital touch points and prints.
Corporate Visual Communications
Helping senior management from multinational corporations with internal communication & annual report.
Digital
Illustrations
Representing complex ideas that can't be done with photos or refreshing a brand with simply impactful visuals for a new look and feel.
Visual
Optimisation
Fixing all the fine details of a brand visual language for a streamlined result. The same impact as a brand uplift while keeping the existing logo and retaining customer’s recognition.
Transit Map
and Floor Plan
Filtering and organizing spatial or geographical data to set a hierarchy between different layers of information and highlight certain points of interest or competitive advantage of a specific location.
Design Management
& Training
Providing external support to companies to identify design problems, define better processes, write creative briefs, and plan for creative solutions.
Design
Audit
Assessing if the company's design abilities are aligned with their brands visual needs to understand what needs to be done to reach the next level.
Rethinking
Employee Experience
Working closely with Human Resources to map user journey, identify areas of improvement and brainstorm potential initiatives to expand employee engagement.
Design
Sprints
Helping clients answer critical business questions through design, rapid prototyping and user testing in partnership with SpiNovation Labs.
EXPERTISE
Branding for Real Estate Development
Elevating customer experience with memorable and timeless visual communications that reinforce the identity of a physical place being actively promoted.
Designing for Education & Children
Developing impactful innovative solutions with program managers and designers for physical spaces, training materials, etc.
Event Creative Direction & Branding
Working closely with marketing teams to define on-brand creative vision for promotional events and campaigns that build strong brands.
